Journal Of Vacation Marketing

Journal Title：Journal Of Vacation Marketing

Vacation Marketing "is a professional magazine focused on the vacation and tourism industry, providing a platform for tourism marketing professionals, travel enterprise decision-makers, destination managers, and readers interested in the tourism industry to gain a deeper understanding of industry trends, marketing strategies, and consumer behavior. This magazine is highly praised by the industry for its in-depth analysis, case studies, and industry trend predictions.

The background of the magazine is based on the fact that the tourism industry is an important component of the global economy. With the improvement of people's living standards and the increase of leisure time, vacation tourism has become an indispensable part of many people's lives. This has prompted tourism companies to constantly seek innovative marketing methods to attract and retain customers, while also providing new challenges and opportunities for the promotion and management of tourism destinations.

《度假營銷》是一本專注于度假和旅游行業的專業雜志，它為旅游營銷專業人士、旅游企業決策者、旅游目的地管理者以及對旅游業感興趣的讀者提供了一個深入了解行業動態、營銷策略和消費者行為的平臺。這本雜志以其深入的分析、案例研究和行業趨勢預測而受到業界的高度評價。

雜志的背景建立在旅游業作為全球經濟的重要組成部分這一事實之上。隨著人們生活水平的提高和休閑時間的增加，度假旅游已經成為許多人生活中不可或缺的一部分。這促使旅游企業不斷尋求創新的營銷方法來吸引和保留客戶，同時也為旅游目的地的推廣和管理提供了新的挑戰和機遇。

Journal Of Vacation Marketing創刊于1994年，由SAGE出版商出版，收稿方向涵蓋Multiple全領域，此刊是中等級別的SCI期刊，所以過審相對來講不是特別難，但是該刊專業認可度不錯，仍然是一本值得選擇的SCI期刊 。平均審稿速度 ，影響因子指數4.5，該期刊近期沒有被列入國際期刊預警名單，廣大學者值得一試。